Short answer: White label web development Philippines partners design and build websites that your agency sells and delivers under its own brand. You keep the client relationship, the partner does the production work behind the scenes, and your client only ever sees your agency. At Brayne Digital, our direct-client websites start from $900 for a template site and from $1,500 for a custom WordPress build. Agency partner rates sit below those direct prices so you keep a resale margin, and they are quoted on request based on your scope and volume.
This guide covers both cost and process for agencies in the US, UK, Canada and Australia, using only the prices and process we publish ourselves. If you also need design for a local client, see our website design in the Philippines page, or our SEO services for agencies.
What a White-Label Web Partner Actually Does
White-label web development means a partner completes the work while you sell it as your own. Your agency wins the client, sets the scope and owns the relationship. The partner designs, builds and tests. You review the result and hand it over under your brand.
A good partner covers more than page building. Our white-label web design service includes:
- Conversion-focused web design, from wireframes to responsive high-fidelity layouts
- Website development in WordPress, Webflow, Shopify, React, Vue, Angular and other modern stacks
- Shopify and e-commerce builds and optimization
- SEO, including audits, on-page work, internal linking and local SEO, as described on our services page
- PPC campaign management on Google Ads and Meta
- Branding, from logos to full brand systems
- Custom development, integrations, automation and AI-driven solutions
Everything is delivered under your brand, and we can sign a non-disclosure agreement when required. The commercial terms of the partnership, such as confidentiality, ownership and payment, should be agreed in writing before the first project starts.
If you want the bigger strategic picture first, our guide on how digital agencies can scale without hiring developers covers why agencies move to this model. This article stays focused on cost and process.
Why Agencies Look to the Philippines for White-Label Work
Agencies outsource web work to the Philippines for a few practical reasons: English is widely used in business, the country has a large pool of experienced WordPress and front-end developers, and the time difference lets work progress while your office is closed. Labor costs are also lower than in most Western markets, which is what makes resale margins possible.
We have covered these reasons in depth in Outsourcing Website Development to the Philippines and, for agencies in Australia, in How Australian Agencies Can Outsource Website Development to the Philippines. If your projects go beyond websites into custom platforms, see Outsourcing Software Development to the Philippines.
What White Label Web Development Philippines Partners Cost
Most Philippine partners price by project for websites and by month for ongoing services. Here is how our published pricing works.
Starting Prices for Common Website Projects
These are our direct-client starting prices in US dollars, as listed on our international pricing page:
| Project | Starting price (USD) | What it is |
|---|---|---|
| Quick Launch Site | From $900 | A premium template site of up to 5 pages |
| Starter Business Website | From $1,500 | 5 to 8 custom pages in WordPress and Elementor |
| Corporate Website | From $3,500 | 10 to 20 pages with a blog, CRM connection and schema markup |
| E-commerce Website | From $4,500 | A WooCommerce or Shopify store with up to 50 products |
| Website Redesign | From $1,200 | A new design for an existing site with the same page count |
| Landing Page | From $750 | One page with design, build and tracking; you supply the copy |
Agency partner rates are lower than these direct prices for the same scope, so you have room to resell at your own price. We share partner rates on request, because they depend on the type of work and how much of it you send us.
Ongoing Services You Can Resell
Many agencies add monthly services on top of the build. Our published starting prices are:
- SEO: from $500 a month, with a 6-month minimum term
- Paid Ads Management: from $450 a month plus ad spend, which your client pays directly to Google or Meta. A one-time setup fee applies.
- AI SEO + Social: from $649 a month, with a 3-month minimum term
Website care plans and managed hosting are also available. Check the international pricing page for current details.
What Moves a Quote Up or Down
Starting prices are exactly that: starting points. Your fixed quote follows a short discovery call. The biggest cost drivers are:
- Number of pages. More templates and more unique layouts mean more design and build time.
- Features. Booking, online payments and CRM connections add development and testing work.
- Store size. The number of products affects setup, data entry and testing in an e-commerce build.
- Content. Projects move faster and cost less when you supply final copy and images.
- Platform and custom code. A standard WordPress and Elementor build is quicker than a custom React front end or a complex integration.
Pricing Models You Will See
Across the industry, white-label partners usually offer three models:
- Per project. A fixed quote for a defined scope. This suits agencies with occasional builds.
- Monthly retainer. A set level of capacity each month. Our retainer packages range from a starter option for agencies testing a white-label partnership to a dedicated team for high-growth agencies, with faster turnaround and priority support at the higher levels.
- Dedicated team. Developers and designers aligned to your agency full time. This suits agencies with steady, predictable volume.
How Payment Works
All our prices are in US dollars. Website and design projects are paid 50% to start and 50% before launch. Monthly services are paid in advance. We accept Wise, PayPal and bank transfer.
How to Think About Your Margin
Your margin is not just the gap between what you charge and what the partner charges. Before you set a resale price, account for:
- Your own project management and account management time
- Client meetings, reviews and revision rounds you handle directly
- Third-party costs such as premium plugins, stock images or subscriptions
- A buffer for scope changes the client requests mid-project
A partner with clear starting prices and a written quote makes this math far easier, because your cost side is fixed before you price the client.
How the White-Label Process Works, Step by Step
Our process has four steps:
- You onboard the client and define the project scope. You run discovery, agree on goals and collect content.
- We align with your requirements, brand guidelines and timelines. We review the brief, ask questions early and confirm what will be delivered.
- Our team executes the project while keeping you updated. Work runs through structured processes, QA checks and clear documentation, using your preferred tools and workflows.
- You deliver the final output to your client under your brand. Your client sees your agency from start to finish.
What to Send in a Good Brief
The clearer the brief, the fewer revision rounds. Include:
- Sitemap or page list, plus any reference sites the client likes
- Brand guidelines: logo files, colors and fonts
- Final copy and images, or a note on who will supply them
- Required features and integrations, such as forms, booking or a CRM
- Hosting and domain access details, and the launch date you have promised the client
For more on keeping a distributed team productive, see How to Build a High-Performing Remote Web Development Team. If you are still choosing a partner, our checklist on how to vet an offshore WordPress team walks through what to check before you commit.
Is a White-Label Partner Right for Your Agency?
A white-label partnership is usually a strong fit if your agency:
- Wants to scale without hiring internally
- Needs reliable execution for web, SEO or marketing
- Is expanding into new services
- Is struggling with capacity or inconsistent freelancers
FAQ
How much does white-label web development in the Philippines cost?
It depends on scope and volume. As a reference point, our direct-client websites start from $900 for a template site, $1,500 for a custom WordPress site and $4,500 for an e-commerce store. Agency partner rates are lower and quoted on request.
Do you publish your agency partner rates?
Not publicly. Partner rates sit below our direct prices so you keep a resale margin, and we quote them based on the services you need and your expected volume.
Will my clients know you are involved?
No. All work is fully white-labeled and delivered under your brand. We can sign a non-disclosure agreement when required.
Which platforms do you build on?
WordPress and Elementor, Webflow, Shopify and WooCommerce, plus React, Vue, Angular, Nuxt and Python frameworks for custom work.
How do payments work for international agencies?
All prices are in US dollars. Projects are paid 50% to start and 50% before launch, and monthly services are paid in advance. We accept Wise, PayPal and bank transfer.
Ready to Add a White-Label Web Team?
If you want a dependable offshore team that builds under your brand, start with a short conversation. Explore our white-label web design service, review our international pricing, then book a free strategy call and we will send you a quote in US dollars.
