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Appointment Setter

Job Requirements:
  • Sales & Business Development
  • Full-Time
  • On-Site
  • Junior
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Job Overview

We are looking for a motivated and confident Appointment Setter to help our sales team generate qualified business opportunities.

You will be responsible for identifying potential clients, initiating conversations, introducing Brayne Digital’s services, qualifying prospects, and scheduling meetings between qualified prospects and our sales team.

The ideal candidate is a strong communicator who is comfortable with outreach, enjoys talking to business owners and decision-makers, and is motivated by achieving appointment and lead-generation targets.

Key Responsibilities

  • Research and identify potential business prospects.
  • Build and maintain prospect lists.
  • Conduct outbound outreach through email, phone calls, social media, and other channels.
  • Introduce Brayne Digital and its digital marketing services to potential clients.
  • Engage prospects in professional and meaningful conversations.
  • Ask qualifying questions to understand prospect needs and business challenges.
  • Identify prospects that may benefit from Brayne Digital’s services.
  • Schedule qualified appointments and consultations for the sales team.
  • Confirm scheduled appointments and follow up with prospects when necessary.
  • Maintain accurate records of prospect information and communication.
  • Update leads and appointment status in the CRM or designated tracking system.
  • Follow up with prospects who have not yet responded.
  • Handle basic questions and provide initial information about services.
  • Coordinate with the sales team regarding qualified appointments.
  • Meet daily and monthly outreach and appointment-setting targets.
  • Track appointment-setting performance and activity.
  • Continuously improve outreach messages, scripts, and prospecting techniques.

Required Skills

  • Strong verbal and written communication skills.
  • Confident and professional communication style.
  • Good interpersonal and relationship-building skills.
  • Strong prospecting and lead-generation abilities.
  • Ability to engage prospects through cold outreach.
  • Ability to ask effective qualifying questions.
  • Good listening and conversational skills.
  • Strong follow-up skills.
  • Ability to handle rejection and objections professionally.
  • Good organizational and time-management skills.
  • Ability to work with targets and performance metrics.
  • Basic computer and internet skills.
  • Ability to maintain accurate lead and appointment records.
  • Ability to work independently and as part of a team.

Nice to Have

  • Previous appointment-setting or telemarketing experience.
  • B2B sales experience.
  • Experience with cold calling.
  • Experience with cold email outreach.
  • Experience with LinkedIn prospecting.
  • Experience using CRM systems.
  • Knowledge of lead-generation tools.
  • Experience selling digital marketing services.
  • Basic knowledge of SEO, SEM, social media marketing, or website development.
  • Experience communicating with business owners or decision-makers.
  • Experience using sales engagement or outreach platforms.
  • Basic understanding of sales funnels and lead qualification.

Required Qualification

  • Degree, diploma, or equivalent experience in Sales, Marketing, Business Administration, Communications, or a related field.
  • Previous sales, customer service, telemarketing, or appointment-setting experience is an advantage.
  • Strong English communication skills.
  • Confident and professional phone and online communication skills.
  • Ability to communicate with business owners, managers, and decision-makers.
  • Comfortable conducting outbound prospecting activities.
  • Ability to work with daily and monthly targets.
  • Strong willingness to learn sales and digital marketing.
  • Ability to work effectively in an on-site team environment.

What We Offer

  • Competitive compensation and performance-based incentives.
  • Career growth and professional development opportunities.
  • Sales and appointment-setting training.
  • Hands-on experience with B2B prospecting and lead generation.
  • Exposure to website development, SEO, SEM, social media marketing, and other digital solutions.
  • Opportunity to develop sales, communication, negotiation, and client relationship skills.
  • Collaborative and supportive working environment.
  • Coaching and guidance from the sales and business development team.
  • Opportunities to grow into Sales Specialist, Business Development, or Account Management roles.
  • Performance-based opportunities for increased responsibility and career advancement.

What We Look For

Confident Communicator
You can comfortably start conversations with prospects, explain our services clearly, and communicate professionally with business decision-makers.
Goal-Oriented
You are motivated by targets and take ownership of your appointment-setting and prospecting results.
Proactive
You actively look for new prospects and opportunities instead of waiting for leads to come to you.
Persuasive
You can capture a prospect's attention, communicate value, and encourage qualified prospects to take the next step.
Resilient
You can handle rejection, unanswered messages, and objections without losing motivation or professionalism.
People Person
You genuinely enjoy talking with people and building professional relationships.
Good Listener
You pay attention to what prospects say and can identify their needs, challenges, and potential opportunities.
Organized
You can manage prospect lists, follow-ups, appointments, notes, and daily outreach activities efficiently.
Fast Learner
You are willing to learn about digital marketing services, sales processes, CRM systems, and new prospecting techniques.
Team Player
You work closely with sales, marketing, SEO, web development, and other teams to ensure qualified opportunities are properly handed over and followed up.

Application Process

Qualified candidates are encouraged to submit their updated resume and portfolio (if applicable) Shortlisted applicants will be contacted for technical assessment and interview stages.

Application Information